Subjects - Business

Doctors do it, hair dressers do it, and salespeople can do it too.

I have been working with a ch

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

iropractor for a few months and when it came time to give me a new appointment, she would use a qua

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

rter sheet of paper to check off the appointment time. Inevitably the paper would get lost and not

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

be found when I got home. I suggested to her that she use her business card for a reminder. The pat

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ient could write the time and date on the card and then tuck it into their wallet. This method work

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

ed so well that the quarter-sheets of paper are now gone. Professional offices use this method spor

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

adically but it certainly makes life easier for the patient. When I set an appointment with a poten

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

ial customer at a networking meeting, I have appointment cards that I use. They are printed on only

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

one side with my name, email address and phone number at the top and a place for the date/time and

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

location of the meeting. There is even room for putting notes or comments. This way I can fill out

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

one for myself and my potential customer will also have one. The appointment will now be easier to

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

track once I get back to my main calendar.

Your client will also have an easier time of rememberi

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ng when the appointment was set for, and will also have a point of contact if a change needs to be

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

made. It is just another way of making it easy. You can order business cards for very little expens

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

if you use the one ink color format for these types of cards. There are also many online printers

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

that offer inexpensive cards. However, you can also print these on your own. Using card stock from

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

an office supply store and your word processing program, you can create your own appointment cards.

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

I would not recommend that you do this for your business cards as you want those to look very prof

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

essional.

When making appointment cards you can be quite creative. When doing so, make sure the in

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

formation you want the client to have is clear. Do not try to confuse them with unnecessary details

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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