Subjects - Business

This article will provide brief overview about definition, conceptual views as well as possible environmental actions related to the notion of business’s social responsibility. Example will be cited to highlight suc

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

cessful facilitation of a socially responsible business.

With ever increasing concern on environmental hazards and issues related to various products and services, it is becoming an undeniable fact that a business

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

hould ensure its social responsibility to facilitate a societal sensitive corporate image. Koontz & Weihrich (1990) asserts that corporate social responsibility is nothing more than seriously considering the impact

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

of company’s action on society. However a more comprehensive definition refers social responsibility with the degree to which a company recognizes what being a good community and global citizen means and acts accord

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

ngly (Slocum, 1995:17).

It was further asserted that there are three basic conceptual views of social responsibility are generally acknowledged. First ‘traditional social responsibility’ is referred to the percepti

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

on that by serving the interests of shareholders, organization is fulfilling its social responsibility. Second, ‘stakeholder social responsibility’ perceives that managers and employees have obligations towards iden

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ifiable group (stakeholders) that are affected by or can affect organizational efforts to achieve its goal. The difference here is replacement of group definition ‘shareholder’ with ‘stakeholder’ where latter covers

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

broader range of members including shareholders, customers, competitors, government agencies, unions, employees, debt holders trade unions, suppliers and consumer groups. Third, ‘affirmative social responsibility’

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

nitiates dimension broader that organizational stakeholders by arguing that business has obligations to avoid problems by anticipating changes in its environment, blending goals with both stakeholders as well as pub

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

lic and promoting their mutual interests (Papers4you.com, 2006).

To fulfill environmental obligations, social audit is a tool corporate can adopt. Social audit is to identify, measure, evaluate and more importantly

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

report on with continuous monitoring the effects of organization on society and is not manifested through financial statements (Weiss, 1994) . Organizations may carry various affirmative environmental policies to en

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

ure the environmental issues relate dot different areas. For instance in area of accidents, open disclosure of accidents, usage of homogenized standards worldwide can be some options (Papers4you.com, 2006). Pollutio

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

ns can be reduced by providing incentives internally as well as externally and green teams can also be evolved. Moreover wastes can be minimized through waste disposal services and taking back it from customers. Sim

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

larly environmentally safe substitutes can be used in product with minimum and safe packaging (Corbett & Wassenhove, 1993).

Now considering these standards, example of Body Shop can be taken as most suitable case.

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

Body Shop has developed its corporate image as provider of environmentally friendly and natural cosmetics (Slocum, 1995). It was further asserted that company sales and profits were ever rising however the business

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

pposed animal testing, sell most products in reusable bottles with refilling services and always supported recycling process written on their packaging.

So the discussion and example of Body Shop asserts that by fu

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

lfilling social responsibility, businesses can win society’s heart and remember customers are always associated with society.

References

Corbett. C, J, & Wassenhove, L, N, (1993),’The green Fee: Internalizing and

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

perationalizing environmental issues’, California Management Review, Fall 1993, 116:135

Koontz, H, & Weihrich, ‘ Essentials of Management’, Fifth Edition, New Delhi: Tata McGraw-Hill Publishing Company

Papers For

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

You (2006) "P/B/641. Theoretical issues of CSR", Available from http://www.coursework4you.co.uk/sprtbus32.htm [22/06/2006]

Papers For You (2006) "C/B/353. Literature Review on CSR", Available from Papers4you.com [2

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

/06/2006]

Slocum, h & Hellriegel, D (1996), ‘Management’, Seventh Edition, Ohio: South-Western College Publishing

Weiss J, W, (1994),’Business Ethics: A Managerial Stakeholder’s Approach’, Belmont, Calif: Wadswort

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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Do you run a business that is centered on other businesses? If so, you likely offer services that many businesses and business owners need. These services may include anything from handling the overflow of customer phone calls to the scheduling of customer appointments. One service that you may want to consider offering, if you don't already offer it, is voice mail service.

An essential part of a comprehensive contamination control program, food metal detectors are primarily used in food and pharmaceutical industries to detect metal contamination in packets or products. With the highest accuracy and reliability, a food metal detector has the ability to detect all types of metals - whether it is ferrous, non-ferrous, or stainless steel. It plays a prominent role in ensuring product safety, equipment protection and regulatory compliance in the food industry. Furthermore, it is vital to enhance the reputation of a firm.

The usage of IT by the Indian apparel industry has been woefully inadequate. North American and European apparel companies spend about 3 to 5% of their revenues on IT. The Indian apparel industry in contrast, has typically invested less than 1%.

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Subjects - Social Responsibility- A Definite Aspect of Corporate Image

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