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Subjects - Planning to Build a Website? Are You Making One of the Top 7 Common Website Mistaskes?
1. Write down a very clear description of the purpose of the website before you begin any work on it.
According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product
ong>
Most people skip this step because they think it's obvious, but trust me, it's important and your main purpos
Most people skip this step because they think it's obvious, but trust me, it's important and your main purpos
; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.
Examples of combination products may in
Examples of combination products may in
e will make a HUGE difference in how it should be coded.
2. Stay objective.
I know it's tempting
2. Stay objective.
I know it's tempting
lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.
to fall madly in love with your new virtual 'baby', especially if you built pieces of it yourself. But beware... On
here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe
that path there be dragons.
I once had a client who built her entire website by herself. She was very proud of he
I once had a client who built her entire website by herself. She was very proud of he
d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.
Combination pro
Combination pro
baby, however it was not converting very well and she was getting very few clients from it.
I showed her what nee
I showed her what nee
ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc
ded to be done to fix her conversion problem, but in the end she lost at least $22,000 worth of new business becaus
easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi
she was too close to the project.
3. Decide early if it's important to get free search engine traffic.
3. Decide early if it's important to get free search engine traffic.
nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically
trong>
If it is important to get free traffic, then your designer/developer needs to know that as early as possibl
If it is important to get free traffic, then your designer/developer needs to know that as early as possibl
and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ
, as it will affect how they code the website.
4. Be prepared to work a bit.
I know, everyone sa
4. Be prepared to work a bit.
I know, everyone sa
ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi
ys that building a website is a must and it will really help your business, but the real truth is that you get out
ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.
Following aspects would a
Following aspects would a
of a website exponentially how much you put into it.
If you spend 1 hour getting it up, don't expect that anyone w
If you spend 1 hour getting it up, don't expect that anyone w
dd to the challenges in developing combination products:
Which markets to tap where the combination products can do fairly well?
Which combination prod
Which markets to tap where the combination products can do fairly well?
Which combination prod
o calls your number will trust you yet.
5. Do some homework.
In my opinion, most of the unfortun
5. Do some homework.
In my opinion, most of the unfortun
cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin
ate websites out there are due to the website owner not being educated enough to know what to ask or how to chose t
tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
What would be the developing cost?
How to tackle the risks encountered during combination product developmen
e right people to work on the site.
You don't need to learn HTML or PHP, but spending some time learning to differ
You don't need to learn HTML or PHP, but spending some time learning to differ
t?
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel
entiate between different kinds of websites and what is required to make them work will be time well spent.
ping new procedures for reviewing their safety, efficacy and quality.
Professional from academic institutions, pharmaceutical industries, health care indust
Professional from academic institutions, pharmaceutical industries, health care indust
>6. Don't spend 80% of your time tweaking the design.
Design is important as long as it looks clean, prof
Design is important as long as it looks clean, prof
y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products
essional and easy to follow, then let it go. Trust your designer's eye to make everything else work the way it shou
.
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de
d and go work on the content.
7. Pick a good designer/developer.
Learn what the difference is be
7. Pick a good designer/developer.
Learn what the difference is be
elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.
Companies that provide selfless information through particip
Companies that provide selfless information through particip
tween a graphics designer, a developer and a programmer (hint: there are multiple answers depending on who you ask)
tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products
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