Subjects - Internet and Businesses Online

Ok…so I decided to have a web site to promote my business. Fine, I now need someone who can design a professional and ey

According to USFDA, a combination product is one composed of any combination of a drug and device; biological product and device; drug and biological product

e catching site for me. Once that’s done, they need to develop it…fast...I don’t want to wait months for it of course!

; or drug, device, and biological product and fixed dose combination would include two or more combinations of drug.

Examples of combination products may in

Web site ready! Who is going to host it…make it available on the web? It also needs to load fast and be easily accessibl

lude drug-coated devices, drugs packaged with delivery devices in medical kits, and drugs and devices packaged separately but intended to be used together.

e for those with slow connections.

My web site is finally online. I can browse my site from Internet Explorer…fantastic

here is enormous increase in the number of combination products entering the market in the recent years. Combination products have proven advantages but fixe

!!

But wait…how come it does not show up on search engines. After some research I realize that in order to show up, my

d dose combinations are still in the process of convincing regulatory authority on their advantages over the single ingredient formulations.

Combination pro

web site needs to be ‘search engine optimized’. I take it off and ask the company who developed it to do some optimizat

ucts have become life saving products for the pharmaceutical companies who doesn’t have many innovative molecules in their product pipeline and have been inc

ion for me.

After a couple of weeks my site is up and running again. But why does it show on page 75 on Google? How is

easingly used in the product life cycle management. Even the companies having product patents are trying to extend their product life cycle through the combi

my web site going to be noticed unless it shows on the first page? I also need to do some changes and insert some new pa

nation products and maximize the revenues. But the companies involved in this practice are overlooking that they are burdening the patients both economically

ges as well.

Oh!! I forgot…I need to pay the company who designed my site…and the one who developed it for me. There’s

and physically. They need to rightly judge the benefits of the combination products and they have to even look at the risks involved when combining the produ

the recurring bill of the hosting company as well. And that search engine optimization, plus those couple of extra pages

ts. Some of the combination products were well accepted by physicians while others suffered. Companies involved in development of combination products are fi

took me considerably off budget as well. I didn’t realize it was going to be such a headache, time consuming and overal

ding difficulty in defining their combination products and facing various challenges from selecting a combination to marketing it.

Following aspects would a

l expensive to do this!

----------o----------

The above story is a nightmare that many go through unfortunately. When

dd to the challenges in developing combination products:

Which markets to tap where the combination products can do fairly well?
Which combination prod

one has no clue on where to start for having a web site, the chasing starts and you end up having several loose ends. It

cts are meaningful and rational?
Which therapeutic categories to select?
Which Combinations can address unmet needs of the patients?
Do combin

doesn’t have to be that complicated though. One needs to keep things simple and concentrate on the task of knowing what

tions increase the patient compliance?
What would be the developing cost?
How to tackle the risks encountered during combination product developmen

they want from a web site…and most importantly…a site that can be noticed by many.

Thanks to a few professional IT com

t?

As combination products don't fit into the traditional categories of drugs, medical devices, or biological products, the USFDA is in the process of devel

panies, all that is needed for your site can be done through them. Whether its web design, development, hosting, search

ping new procedures for reviewing their safety, efficacy and quality.

Professional from academic institutions, pharmaceutical industries, health care indust

engine optimization and internet marketing, these companies offer all of these under one roof.

Imagine dealing with one

y and representatives from various regulatory agencies are working out to design the regulatory requirements for manufacture and sale of combination products

person who can initially liaise with you and get to know the web site you are looking after, develop it, implement it a

.

As there is an increasing trend of the combination products companies manufacturing such products should be able to tackle the problems involved in the de

nd market it for you. Imagine having thousands of hits per month and hundreds of enquiries for your business. This, toda

elopment. They need to be wiser in analyzing the market trends and the regulatory requirements.

Companies that provide selfless information through particip

y, is not impossible. You just have to find the right service company that can do it for you and support you all the way

tion in industry events and feedback to regulatory authorities would be able to face the challenges and will be successful in developing combination products

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