Get Exposed! 5 Tips to Writing a Press Release

Are you the only one who knows about your fabulous business? Get Exposed! You don't need to be a publicist to get publicity, you only need to know a few tips to get in front of the public eye.

How to Kill Yourself with Press and PR

Have you ever heard that you can kill yourself with the press? The press may not be expecting gratitude, but can be reluctant to overlook poor business manners. How can you kill yourself with press and pr?

How to Write Optimized Press Releases

Niche Website Copywriting and optimized Press Releases - Secrets of your website success.

What if You are Not Good in Public Relations?

Okay. So we've just been hearing things about those rosy cheek guys who can manipulate variables and make things appear as nice as they can. And they do get successful. They can make people believe even if sometimes, they don't even believe in what pops into their minds. In this case, the person just have the power towards public relations.

The ABC Of Hiring A Private Investigator

A simple abc approach to asking yourself how to hire a private investigator.

Media Tips From Your PR Doctor For Effective Electronic Media Interviews

Have you ever been interviewed by the electronic media. Have you ever declined an interview because you felt totally fearful and uneasy on TV or radio? Have you been interviewed and then wished you would have had the benefit of some tips to prepare for and deliver a more effective interview? Well, I want to offer you another set of tips or as I like to call it – another prescription from your PR Doctor – to use for your next interview opportunity.

Free Advertising With Publicity - Part IV

There's little doubt that successful people want to surround themselves with other successful people.

Media Training: Sound Bite Power

Learning to speak in sound bites is critical if you want reporters to use what you have to say. But not any sound bite will work. The key is to have message-rich sound bites.

Media Training: Understanding Print Journalists

Print journalists (reporters who write for newspapers, magazines, online publications) are a special breed of journalist, very different from most television reporters. To gain rapport with them it helps to understand what motivates them and the six traits that characterize them.

Free Publicity-How You Can Get It

If you are looking to get your name out there, chances are you are looking to do it for little or no cost. So, how do you get free publicity? There are several ways to get this done.

Thirteen Strategic, Creative and Inexpensive Ideas to Create Awareness For Your Business

Business owners and managers want to create awareness of their business. And many times they want to (or have to) create that awareness with a very small or no budget. This presents a challenge so one needs to apply some strategic thinking to do this. Employing some strategic thinking, here are thirteen (13) strategic, creative and inexpensive ways to inform your existing and prospective customers and clients know who you are, what you do, and what core values you exemplify in your business.

Old Accounts In New Agencies

You know the maxim of bottles & wines right? I have a theory that says that old wine in any bottle has to taste better. If the taste is not to your liking, chances are that its time to change your drink.

Crisis Communications Done Right: How Jet Blue Will Weather the Storm

A winter storm spiraled discount airline Jet Blue into crisis, but crisis comunications may help repair the airline's damaged reputation. Crisis communications coach and media trainer Aileen Pincus discusses what the airline and its quick thinking CEO did right.

21 Proven Ways To Use PR to Build Your Brand (Part One)

Public relations or PR is a very cost effective way to build your brand. My definition of PR is building goodwill with strategic stakeholders through effective communication. So in a practical sense how can you build your brand using PR. Here are the first seven of 21 tips.